Mobile News on a Global Scale, CNN
In this keynote, CNN’s VP of Mobile Louis Gump, will address changing consumer preferences for interaction with the news, and how CNN has expanded across platforms. As part of this overview, we will look behind the scenes at how CNN has used Qt and Symbian to expand its reach and relevance worldwide.
Louis Gump is vice president of CNN Mobile, responsible for managing CNN’s mobile business globally. Named to this position in July 2009, Gump is based in CNN’s world headquarters in Atlanta. Recognized internationally as a seasoned leader in the mobile marketplace, Gump directs CNN’s mobile strategy and development to meet consumer needs and grow overall reach, usage and revenue. In this capacity, Gump coordinates among divisions to deliver world-class content across multiple mobile platforms including mobile web, downloadable applications, video and messaging.
Before joining CNN, Gump worked at The Weather Channel, where he led their mobile business. Prior to joining The Weather Channel, Gump served as director of business development at ExpoExchange, business development manager at 3MC and consultant for the former Andersen Consulting. Since 2003, Gump has served on the Board of Directors for the Mobile Marketing Association (MMA), where he is past global chairman as well as past global treasurer. Last year, he received the MMA’s first annual Lifetime Achievement Award for his leadership.